James Greenwood

Joint MD at Strawberry — a Shopify Plus Agency

Thoughts on Shopify, agency life and other stuff I wanted to share.

Huel for fuel

Word Count: 306

What is Huel?

Huel themselves say:

Huel is a nutritionally complete powdered food ​that contains all the proteins, carbs, and fats you need, plus at least 100% of the European Union’s “Daily Recommended Amounts” of all 26 essential vitamins and minerals​. So you know you won’t be deficient in any essential nutrients.


I’m 39. And was eating on the run too aften - life is busy. My cooking skills poor. Which meant a bit too much crap if I’m honest.

And you’ve replaced food?

I’m treading lightly in as far as I’ve not gone the whole hog and replaced all food with it. I’m a Dad and don’t want my children to see food being consumed like that. I’m OK with having a “smoothie” for breakfast as the kids have them too and understand that concept but sitting with them on an evening and sipping on a Huel whilst they eat? Think that would set the wrong tone.

I’m using it for breakfast, using their bars as snacks and mixing healthy eating in and around them. I’ll use it on a night too when I’m late back from coaching or having exercised late. Better than ringing for something.

How are you getting on?

At the minute, I’m getting on great. No hunger and feel good. Bars are a touch dry but no hardship to scoff down.

I’ve tried their strawberry flavouring in the shake (not convinced — a bit sweet — will try it again) and I’ve chucked some frozen raspberries in with others (mega).

Taste is fine although I’m blending not shaking. Can’t imagine shaking it gives a smooth drink and I’d imagine Huel with lumps in is less fun. If you try it, blend it. Takes 15 seconds tops (chuck a few ice cubes in too).

I’ll report back how I get on.